The poem used in the Nationwide advert, ‘The Birth of the Building Society’ by Stephen Morrison-Burke, was written to tell the origin story of building societies. It also seeks to differentiate them from banks in customer’s eyes.
‘Harlem Shadows’ by Claude McKay memorably addresses the lives of Black sex workers in Harlem. The poet describes their experience while also acknowledging their strength.
‘Cargoes’ by John Masefield is a well-loved, short poem that explores cargo ships. The poet empathizes the way the ships have changed throughout history.
‘Sonnet 125,’ also known as ‘Were’t ought to me I bore the canopy,’ is an expression of the speaker’s love for the Fair Youth. He declares the type of love he’s prepared to give and what he wants in return.
‘The Good Life’ by Tracy K. Smith is an incredibly relatable poem. In it, the poet asks the reader to consider their relationship with money and what the ‘good life’ really is.